Enjoy Kitchen

Enjoy Kitchen is a weekly food delivery service based in Tijuana, Mexico, offering vacuum-sealed, ready-to-heat meals that are both convenient and nutritious. By combining vacuum-sealed packaging with sous-vide cooking methods, their dishes retain the flavor, texture, and nutritional value of a freshly prepared meal — all without added preservatives or artificial ingredients.

​

The goal of their rebrand was to better connect with their primary audience: busy working mothers looking for healthy, time-saving meal solutions during the week. I led the full rebranding process, creating a new logo and visual identity that feels bold, fresh, and inviting. With vibrant colors and a warm tone, the new brand communicates both trust and approachability.

​

To support their growing distribution needs, I also designed practical yet appealing packaging and a sticker system to clearly differentiate between meal options.

Beyond the brand identity, I created uniforms for in-store sampling teams, as well as supporting materials like stationery, email signatures, and social media templates to ensure a consistent and cohesive brand presence across every touchpoint.